Prime Minister approves Digital Transformation Strategy for Press

Thanks to digital transformation, Hai Duong newspaper has increased its readership.

The Prime Minister has approved the Strategy "Digital transformation of journalism to 2025, with a vision to 2030".

Accordingly, digital transformation of the press aims to build press agencies in a professional, humane, and modern direction; fulfill the mission of information and propaganda to serve the revolutionary cause of the Party and the cause of national innovation; ensure the role of leading and orienting public opinion, maintaining information sovereignty in cyberspace; effectively innovate readers' experiences; create new sources of revenue; promote the development of the digital content industry.

The strategy aims to have 70% of press agencies put content on digital platforms by 2025 (prioritizing domestic digital platforms). 50% of press agencies use centralized data analysis and processing platforms, applying artificial intelligence to optimize operations. 80% of press agencies operate a converged newsroom model, in line with the development of advanced science and technology in the world, producing content according to digital journalism trends. Press agencies optimize revenue sources, of which 30% of press agencies increase revenue by at least 20%. These figures strive to reach 100% - 90% - 100% and 50% by 2030, respectively.

The strategy also aims to form and develop national digital platforms for journalism by 2025.

Digital transformation of journalism aims to build press agencies in a professional, humane, and modern direction (Photo: VGP)

The strategy sets out five key tasks and solutions: Raising awareness, strengthening propaganda; reviewing and perfecting legal regulations; developing digital press products; developing digital platforms; developing and improving the quality of human resources.

In particular, regarding the development of digital journalism products, the strategy for implementing the design and creation of new information product models on different platforms to increase interaction with readers, distribute information content faster, more widely and accurately according to readers' needs; develop high-quality digital journalism products, effectively innovate readers' experiences; build product and service packages suitable for each group of readers.

To develop a digital platform, the strategy is to build tools to collect, process data, evaluate, forecast, monitor and supervise the quality of journalism; build an index to assess the maturity level of digital transformation of journalism; promote the formation and development of a national digital radio (online) platform and a national digital television (online) platform; an electronic journalism platform...

NGUYEN ANH(synthetic)