Effective ways to sell online

1. Invest in product images

One of the most effective online sales channels today is Facebook. The first thing to do to sell is to attract customers. According to surveys, images posted on Facebook often attract more views than regular text status updates.

Besides, to make customers stay on your sales page, investing in product images is essential and extremely necessary. You can use images, videos... The more detailed the product is shown, the more convenient it will be for your business.

2. Optimize product price

Almost any item from men’s and women’s fashion, functional foods, cosmetics, snacks… you can easily find on social networks. To gain an advantage, let people know about your product, you can consider offering a competitive price that matches the quality of your product.

It is a fact that customers are willing to spend money to buy a product that is worthy of its value. First of all, you need to survey the market, demand and also survey the selling price of competitors. The most important thing is that you need to offer a reasonable price, satisfy customers, then your product will be welcomed and supported by everyone. You can also apply the strategy with trial prices, or divide the price according to the quantity and weight of the product.

3. Frequent short-term promotions

You need to increase interaction with customers and let as many people know about your products as possible. Therefore, you can organize small games or short-term promotions for customers on a weekly or monthly basis.

Take advantage of basic features on Facebook such as “like”, “share”, “tag” (tag friends in the post). You can come up with game rules, find lucky customers by randomly selecting or based on the game rules or create an interesting mini game. This is an effective way to sell online to attract a significant number of customers.

4. Professional and dedicated sales staff

Regardless of selling online or selling directly at the store, besides product quality, service attitude also determines whether customers will return or not.

Most customers choose to buy online to save time, so interacting and answering customer questions promptly is extremely necessary. Because you know, with the same product, but "everyone sells, every house sells", customers will have many choices, but the opportunity for you is only one.

5. Introduce the product in your own way

No one knows the product you are selling better than you, so instead of just focusing on praising and exaggerating the problem, you should share honestly about your product such as the process of making it, the customer's feelings about the product. Or simply the great features and uses that your product brings.