TV series regain appeal

From late 2022 to mid-2023, many films will be aired with diverse genres, exploring many aspects of life. Many films explore the themes of marriage, family, friendship, and love with a close, vivid expression that many audiences enjoy.

Bringing the audience back

In 2022, Vietnamese television dramas showed signs of slowing down. In 2022, the film that received a lot of praise and recognition from the audience was Love on the Sunny Days. At the year-end television award ceremonies, it was not difficult to predict that this film would win. However, this case is probably less likely to happen in 2023, because in just half a year, the films that were broadcast all created sympathy.

According to data released by market research unit Kantar Media Vietnam, TV series such as Don't Make Me Angry (director Vu Minh Tri), Don't Say When You Love (director Bui Quoc Viet), Life is Still Beautiful (director Nguyen Danh Dung), My Family Is Suddenly Happy (directors Le Do Ngoc Linh and Nguyen Duc Hieu) always lead the rankings of the most watched programs in the country, with ratings above 3%.

The 2023 TV drama market is bustling with many genres of films on air

Ms. Tran Thu Ha (Hoan Kiem, Hanoi) revealed that she and her husband have been loyal viewers of prime-time TV dramas for many years. They maintain the habit of watching movies after dinner as a way to connect family members. “I like light-hearted movies about marriage and family. Recent Vietnamese movies such as Taste of Love, Life is Still Beautiful... are quite attractive, not inferior to Chinese and Korean movies. I choose to watch Vietnamese TV dramas because they are familiar and easy to understand,” Ms. Thu Ha shared.

Young people are also more interested in Vietnamese TV dramas, because producers are more interested in the topics of friendship and love of young people. Films such as 11 thang 5 ngay, Garage happy, Dung noi khi yeu... speak to the hearts of young people. Audience member Hoang Minh Thu (Hoang Mai, Hanoi) said that the situations in the films are close to life, many real-life situations happen in real life. "Vietnamese films are becoming more and more attractive, the situations and dialogues in the films are very real. Especially the recently aired films such as Cuoc doi van dep sao, Gia dinh minh vui bat thuc luc", Minh Thu said.

On social networks, many groups about TV series have appeared, showing great interest from the audience. The fan group of the movie Gia dinh vui bat thuc luat on social networks has attracted nearly 30 thousand participants. Previously, this group was called 11 thang 5 ngay - a movie also directed by the duo Le Do Ngoc Linh and Nguyen Duc Hieu. The scenes of jealousy, confrontation or emotional details taken from the movie also attracted millions of views and thousands of comments.

Film dialogue from life

The common point of the popular movies is the close script, simple story, situations, dialogues full of everyday material. With each scene, situation in the movie, the audience seems to see themselves.

Simple content, familiar and everyday dialogues are "plus points" for the popular TV series. Some lines even go beyond the framework of the film to become favorite sayings in life. We can mention the line "out of sauce" of the character Luu (Meritorious Artist Hoang Hai) in Life is still beautiful, "The ability to detect the third party when it is still the second party" of the character Ha (Lan Phuong) in My family is unexpectedly happy... Screenwriter Nguyen Thu Thuy, who wrote the script for the film Come home, my child, believes that the lines make the characters more vivid and sharp.

“In television dramas, dialogue is very important, both portraying the characters and creating the atmosphere of the film. When the characters’ dialogue seems to come from life, it is also when the audience receives the characters and the film’s story in the most natural way. We can now listen, observe life, put life into the film, and when life in the film is convincing enough, it will once again return to life, creating new circles of influence,” said screenwriter Nguyen Thu Thuy.

Meritorious Artist Hoang Hai received a storm of compliments when he transformed into Luu in Life is Still Beautiful

The smooth transformation of the actors for each character is also a point of attraction for the audience. Whether the main role or the supporting role, the actors try to convince the audience. Thanh Huong has an excellent transformation with the role of Luyen in Cuoc doi van dep sao. She portrayed a "cuu van" Luyen who is fierce, somewhat cunning but still affectionate with the person she loves. Lan Phuong also showed her ability to transform skillfully in the movie Gia dinh minh vui bat thuc luoc as Ha - a shrewd, childish, quarrelsome wife but devoted to her family. The audience also loves Meritorious Artist Hoang Hai with the role of Luu Cuoc doi van dep sao, associated with "excellent" dialogues.

Previously, a common weakness in Vietnamese TV dramas was the way situations were handled easily, carelessly, and illogically, especially in developing the characters' psychology. This has been overcome in many recent films: details are logically strung together, and the characters' psychology is carefully built.

“Films and art in general are always moving and developing, each time it reflects the breath of social life at that time. The same goes for the needs of the audience, each time the audience's demands are different, always diverse and constantly improving. My point of view is that the audience is not satisfied with any point, those are all weaknesses that we need to overcome,” said screenwriter Nguyen Thu Thuy.

According to Zing